Originally published at: MESSAGE MIX-UP: Democrats DITCH 2018 Campaign Motto, Try NEW SLOGAN | Sean Hannity
Democrats officially ditched their existing slogan heading into the 2018 midterm elections Wednesday; dropping their “Better Deal” platform and opting to campaign on “For the People.”
According to Politico, House Democrats have “finalized” their unified message heading into the highly-anticipated race for control of Congress; settling on the new slogan just months before Americans head to the polls.
“The new motto, which Democratic leaders unveiled in a private meeting with members Wednesday morning, is meant to put a finer point on the broad economic-based messaging Democrats have been pushing with mixed success since last summer. That initial message — a ‘Better Deal’ — has largely failed to break through with voters and has been openly mocked by some Democratic lawmakers,” writes Politico.
“We have 110 days from right now until Election Day and we will be spending the month of August in our home districts and we wanted to make sure we are singing from the same song sheet on the three top issues,” said Rep. Cheri Bustos.
“I don’t think any of us are claiming this is poetic or this is the end-all-be-all of messaging,” Bustos said. “It’s just a way, in a quick way, to put together the answer to what we stand for.”
Read the full report at Politico.
